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SMALL TOWN RULES: HOW BIG BRANDS AND SMALL BUSINESSES CAN By Barry J. Moltz VG
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eBay item number:335355675240
Item specifics
- Condition
- Very Good
- Seller Notes
- ISBN-10
- 0789749203
- Publication Name
- Que Publishing
- Type
- Hardcover
- ISBN
- 9780789749208
- Book Title
- Small Town Rules : How Big Brands and Small Businesses Can Prosper in a Connected Economy
- Item Length
- 9.3in
- Publisher
- Pearson Education
- Publication Year
- 2012
- Format
- Hardcover
- Language
- English
- Item Height
- 0.7in
- Genre
- Business & Economics
- Topic
- Marketing / General, General
- Item Width
- 6.4in
- Item Weight
- 15 oz
- Number of Pages
- 224 Pages
About this product
Product Information
Technology and economics are transforming business in a completely unexpected way: suddenly, even the largest companies must compete as if they were small, local businesses. Suddenly, your customers can talk to everyone else across the nation, and people listen to them, not your carefully crafted advertising or branding. It's just like doing business in a small town, where "reputation is forever." Suddenly, communities and personal connections are critical to your success - just as they've always been in small towns. The best small-town and rural entrepreneurs have been successfully overcoming these challenges for centuries. Their lessons and techniques are suddenly intensely valuable to even the largest companies, most dominant brands, and most cosmopolitan businesses. Small Town Rules adapts these lessons and techniques for today's new "global small town": one knitted together through the Web, Facebook, and Twitter. Two pioneering entrepreneurs and social media experts show how to: * Survive seasonal cycles and year-to-year fluctuations the way rural farmers and businesses do * Use "small town entrepreneur secrets" for coping with limited access to people and capital * Reduce risk by "piecing together" multiple income sources * Start using customer-driven communication to your advantage * Interact with customers on a more human scale, no matter how big you are * Rediscover your company's local roots, and more
Product Identifiers
Publisher
Pearson Education
ISBN-10
0789749203
ISBN-13
9780789749208
eBay Product ID (ePID)
110861042
Product Key Features
Book Title
Small Town Rules : How Big Brands and Small Businesses Can Prosper in a Connected Economy
Format
Hardcover
Language
English
Topic
Marketing / General, General
Publication Year
2012
Genre
Business & Economics
Number of Pages
224 Pages
Dimensions
Item Length
9.3in
Item Height
0.7in
Item Width
6.4in
Item Weight
15 oz
Additional Product Features
Lc Classification Number
Hd2351
Copyright Date
2012
Target Audience
Trade
Lccn
2012-002058
Dewey Decimal
658.4/01
Series
Que Biz-Tech Ser.
Dewey Edition
23
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:335355675240
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Item location:
US, United States
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| Shipping and handling | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free shipping | United States | Economy Shipping | Estimated between Thu, Jun 6 and Mon, Jun 10 to 43230 |
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| Will usually ship within 3 business days of receiving cleared payment. |
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| 30 days | Money Back | Seller pays for return shipping |
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z***y (587)- Feedback left by buyer.
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Fantastic seller to deal with. Kept me informed and were super helpful and friendly. Provided tracking information so I could see where my order was and when to expect delivery. Considering that it had to come from the States, it arrived here in the UK very quickly. Very well packaged and exactly as described, I’m delighted with my dvd. Thank you so very much for your 5* service 😊
2***h (3426)- Feedback left by buyer.
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Thank you. As mentioned condition, communication and customer FIRST service. REASONABLE Shipping COST and TIMELY Shipping. PROFESSIONALLY and SECURELY packaged. Thank you very kindly, I greatly appreciate it!
y***i (235)- Feedback left by buyer.
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Fabulous service - quick to ship; safely packaged; item as described; clear communication from seller. Hassle-free, trustworthy service from start to finish. Highly recommended. Many thanks!!
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